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The Segment Details is an interactive tool that lets you examine segment groups based on demographics and behaviors. Once you have identified a segment group, you can click on each segment tile to view more details about the segment's traits. If you are a subscribed user, you will be able to download detailed information about each segment.
For a more comprehensive view of the segments that align with your customer's traits, we recommend you code your customer file using one of our Claritas Segmentation systems.